Leasing Specialist

Direct Hire Opportunity / 9:00 - 5:30 / M-F

Role Summary

The Leasing Specialist is responsible for driving occupancy through disciplined, high-touch leasing execution. This role owns the full prospect lifecycle from first inquiry through move-in, with a relentless focus on responsiveness, follow-up, conversion, and execution.

This is not a passive, order-taking leasing role. The ideal candidate is energized by volume, thrives on measurable outcomes, and takes personal ownership of leasing results. Success is defined by signed leases, reduced vacancy, and faster turn-to-lease timelines.

Core Responsibilities

Leasing & Conversion Execution

• Serve as the primary point of contact for all leasing inquiries
• Respond to all leads rapidly via phone, text, and email
• Conduct property tours (in-person and virtual) that convert interest into applications
• Actively follow up with all prospects until a clear outcome is achieved (lease signed or disqualified)
• Drive applications to approval and signed leases with urgency and accuracy
• Coordinate closely with the Property Manager and maintenance team on unit readiness and delivery timing

Pipeline & Performance Management

• Own and manage the leasing pipeline daily
• Track and improve conversion metrics including:
• Inquiry to tour
• Tour to application
• Application to move-in
• Identify friction points in the leasing process and proactively recommend improvements
• Maintain clean, accurate leasing data in the property management system (AppFolio)

Marketing & Market Awareness

• Ensure all online listings are accurate, compelling, and current
• Provide real-time feedback on pricing, concessions, unit types, and market competition
• Communicate prospect objections, lost-deal reasons, and market resistance clearly to leadership

Resident & Operational Coordination

• Deliver a smooth, professional move-in experience
• Coordinate move-ins with the Property Manager to ensure expectations are met
• Uphold Fair Housing compliance in all interactions and decisions

What Success Looks Like

• Vacancy reduction and sustained occupancy improvement
• Faster unit absorption once units are rent-ready
• Clean, disciplined follow-up with no “lost” leads
• Clear visibility into leasing performance and bottlenecks
• Strong collaboration with onsite management without blurring role ownership

Required Qualifications

• 2+ years of onsite residential leasing experience (multifamily preferred)
• Demonstrated ability to convert leads into signed leases
• Strong communication skills with confidence on phone, text, and in person
• High level of personal organization and follow-through
• Comfort working in a performance-measured environment
• Working knowledge of Fair Housing requirements

Preferred Qualifications

• Experience in lease-up, high-vacancy, or turnaround communities
• AppFolio or similar property management software experience
• Familiarity with CRM-style lead tracking and conversion metrics
• Experience working alongside an onsite Property Manager in a clearly defined role structure

Work Environment & Expectations

• Onsite, customer-facing role
• Includes evenings and weekends to meet leasing demand
• Fast-paced environment with clear performance expectations